Russell Aldridge is the CEO and Co-Founder of Sisu. He started SISU with his friend Marc Christenson in 2010 in Austin Texas. SISU makes robots easy to use for businesses who are just starting out with automation. They have helped dozens of companies install their first robots and have built robotics systems for some of the biggest tech companies.

In this episode, Joe and Russell discuss:

1. Making Robotics Accessible to Businesses
2. The Unexpected Journey of Robotic Arms With Cameras
3. The Process of Starting Your Own Company
4. The Principle Behind Automation

Website: https://www.sisucinemarobotics.com/
Instagram: https://www.instagram.com/sisucinemarobotics/
Youtube: https://www.youtube.com/@SisuCinemaRobotics